Tag: competitor benchmarking
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Vivo vs. Oppo – Decoding Customer Preferences
As smartphones slowly become an extension of our lives, the decision of which one to pick is a significant one. From the plethora of options, two contenders, Vivo and Oppo, emerge as prominent players in the eyes of Indians on a budget. Their promise of easy-on-the-pocket devices and exceptional features has struck a chord with…
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How to Do an Effective Competitive Analysis – A Complete Guide
In the fast-paced world of e-commerce, staying ahead of the competition is vital for success. With countless businesses vying for customers’ attention, it becomes crucial to gain insights into your competitors’ strategies, strengths, and weaknesses. This is where competitive analysis comes into play. By harnessing the power of e-commerce analytics, you can unlock valuable data…
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The Ultimate Guide to Competitive Benchmarking: Uncovering Advantages & Seizing Opportunities
What is Competitive Benchmarking? Competitive benchmarking is a process of comparing your business’s performance, products, or services with those of your competitors to identify areas where you can improve and gain a competitive advantage. It involves gathering information and data about your competitors’ strategies, practices, and outcomes, and then analyzing and comparing them to your…
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Conducting Effective Benchmarking with a Competitor Benchmarking Tool
Competitive benchmarking is like a way for companies to learn from their competitors and a competitor benchmarking tool helps in the exercise of understanding competitors. Image Source: Dash Hudson Let’s consider an example of competitive benchmarking for an organic skincare company that plans to launch a new line of face creams. In order to ensure…
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Key E-commerce Metrics to Track in 2023
Ecommerce has emerged as one of the fastest-growing industries in the world, and India is no exception. According to recent studies, the Indian ecommerce market is expected to reach a whopping US $350 billion by 2030. In such a cut-throat industry where every segment faces intense competition, it’s difficult to stand out or prosper by…
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Competitor Benchmarking: How it Can Help You Outsmart Your Rivals
Do you ever feel like your business is in a constant battle with competitors for market share and customer loyalty? If so, you’re not alone. In today’s fast-paced business landscape, competition is fierce, and staying ahead of the game requires more than just hard work and dedication. That’s where competitor benchmarking comes in – a…
