Difficulty tracking the constant influx of new fits, patterns, colors, and styles from global fashion leaders, leading to delayed product launches.
No clear view on what's selling versus what's being heavily discounted across competitor sites, making assortment planning a high-stakes gamble.
Crucial insights are scattered across competitor websites, social media promotions, and dark store inventories, with no single source of truth.
Design and merchandising teams spend countless hours compiling weekly decks, taking time away from creative development and strategic planning.
CASE STUDY
A major Indian retail giant, “Weststyle Retail,” needed to accelerate its product development cycle to compete with fast-fashion brands. Their reliance on manual, weekly trend decks created a significant lag between identifying a trend and getting a product to market.
42Signals transformed our product development process. We can now spot a trend in the European market on Monday and have a design brief ready by Wednesday. This platform is indispensable for any fashion brand that wants to lead, not follow.
- Head of Design, Weststyle Retail

Empowering clients with smart insights for a better future. Get eCommerce insights on promotions, product stocks, and market trends. 42Signals equips consumer brands with rich data to turn customer insights into retail excellence.
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