Blogs

Sentiment Analysis Tools: The Hidden Crisis in Your 5-Star Reviews Imagine this: A customer tweets, “Just bought your ‘ultra-durable’ backpack—it ripped on day one. Thanks for the fantastic quality!” with

Picture this: You own an online store that sells electronics. One day, you notice a sharp decline in sales. Confused, you check a competitor’s website and realize they’ve dropped their

In Amazon’s hyper-competitive arena, Share of Voice (SOV) is critical. Amazon share of voice determines how often your product appears in search results, ads, and customer conversations compared to rivals. 

In the cutthroat world of modern business, resting on your laurels is a surefire way to lose ground. Competitors are always lurking, ready to capitalize on your blind spots. But

If you’ve scrolled through TikTok, browsed Amazon’s “Home & Kitchen” section, or lingered in a coffee shop lately, you’ve likely spotted two names dominating the reusable drinkware scene: Stanley and

A business can be severely impacted by prices. If set too high, clients may gravitate towards competitors. On the other hand, if set too low, a business may not be

Let’s Talk About Fast Commerce Remember when waiting a week for online orders was normal? Those days are fading fast. Thanks to our “need it now” culture, a new player

Picture this: You are selling an Amazon best-seller at a competitive price. One day you wake up and notice a dip in your sales. After some digging, you find out

How to Understand Your Brand’s Share of Visibility Let’s think about your product’s performance on Amazon for a second. If it’s buried on page three of Amazon’s search results while